FR!SKYPaperclipDesk

00Brand desk · lockup check

Mark. Lockup. Stamp.

End to start to finish. One drawing, one name, then a human gate. Nothing ships unstamped.

0 pass · 0 fail · 10 open

01

Source

One drawing: clip as the brow, ears, two ticks, a stem. SVG currentColor. No second icon. No PNG sticker in the bar.

02

Lockup

Horizontal: mark left, FR!SKY over PAPERCLIP. Gap ≈ one clip loop. Optical center on the face, not the clip tip.

03

Clear space

Keep a loop of empty paper on all four sides. Corners, tabs, and Buy must not kiss the dog.

04

Scale

Icon floor 24px. Full lockup floor 32px tall. Phone drops PAPERCLIP. Never stretch. Never crop the loop.

05

Color

Ink on paper. Cream on ink. Copper only as a tint on the mark, not a new character. No pink dog. No silver gradient in the bar.

06

Use

Bar = lockup. Favicon = icon. Social square = icon + FR!SKY stacked. Footer may use icon + year.

01Source

The drawing

Construction

  • Clip is the brow. Not a second logo.
  • Ears are strokes. Eyes are ticks. Nose is a stem.
  • Square caps. currentColor. ViewBox 64×88.
  • Favicon and app icon crop to this drawing only.

02Lockup

The unit

FR!SKYPaperclip

Horizontal · bar

FR!SKY

Compact · phone / icon+name

Icon · favicon / mark only

03Clear space

A loop on all sides

FR!SKYPaperclip

Dashed frame is the exclusion. Tabs, Buy, and brackets stay outside.

04Scale

Size ladder

16px is a fail for the full lockup. 24px is the icon floor.

16px · fail
24px · icon
32px · ok
40px · ok
56px · ok
80px · ok

05Color

Grounds

FR!SKYPaperclip

Paper

FR!SKYPaperclip

Cream

FR!SKYPaperclip

Ink

FR!SKYPaperclip

Copper

06Don't

Misuse

Two marks

A second dog on the bar.

Fail

Stretch

Scale X ≠ scale Y.

Fail

FR!SKY

Rotate lockup

The unit is level. The clip may sit in the drawing, not the whole lockup.

Fail

Crop the loop

overflow:hidden on the header.

Fail

Two boxes

Husky tile + clip tile.

Fail

FR!SKY

Wrong ink

Code Pup pink on FR!SKY.

Fail

07Gate

Stamp the sheet

Codex owns checkout. Clip cites. You stamp the mark. All ten pass or the lockup does not ship.

  1. One mark

    No hanging copy, no watermark dog behind the desk, no two boxes.

  2. Clear space

    Loop-width padding. Tabs and Buy do not collide.

  3. Min size

    Icon ≥ 24px. Name still reads at the phone floor.

  4. No crop

    Header overflow does not clip the clip loop.

  5. Type pair

    FR!SKY is Syne extra-bold, tracked. PAPERCLIP is Outfit, tracked to the name.

  6. Proportional

    Mark and type clamp together. No independent stretch.

  7. Colorways

    Ink/paper, cream/ink. Contrast holds. No candy fill.

  8. Still

    Lockup does not swing, bounce, or hang. Reduced-motion already still.

  9. Phone

    Subtitle off under 40rem. Name + mark only.

  10. Don'ts

    No outline, no drop shadow, no rotate of the full lockup, no Code Pup pink on this dog.

Open tickets. Stamp every line.

Next · Gumroad checkout